Profile PictureMeenu Sarin

The Rise of NFT Loyalty Programs: Are You Ready?

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Brands are going beyond coupons, discounts, or points usage. They are increasingly tapping on NFTs for their Loyalty and Rewards programs. Nike, Clinique, Starbucks, and several others are looking at NFTs to drive more participation.

Why are these brands getting onboard the NFT train? Is this a fad or is it that NFTs are filling in some real gaps in bridging brands to a wider client base? And with deeper and 2-way engagements? How do you prepare yourself to be ready to leverage NFTs in your loyalty programs? 

Learn this and more in this informative video.


·      Why are brands looking at NFTs for their loyalty programs?

·      What are the NFT traits that can help brands to offer unique rewards?

·      An example

·      Questions brands need to consider to be ready for leveraging NFTs in their loyalty programs


Anybody – professionals as well as enthusiasts - who wants to get an insight on relevance of NFTs to businesses & consumers in the Rewards & Loyalty programs


·      Access link to a 20 minutes video covering above learnings

·      This is a digital product. All sales are final


I picked up on blockchain in 2018 – it actually started with me working with a hybrid blockchain protocol start-up – I pitched in to help evangelize their tech and work towards developing a vibrant ecosystem for the same. This included building and scaling communities – and along with “nudging” people towards learning and using this technology.

 Along the way, I started sharing my learnings in a structured easily digestible format – something I wish I had at the beginning of my blockchain journey!

Sharing learnings and conducting corporate trainings is not new to me – had done so in my earlier roles too. Have worn multiple hats in my career – Evangelism and ecosystem/community development, Technology market intelligence, Connecting dots for deep technology fore-sighting, Hardware chip design, Semiconductor design team build-up, Program Management, Industry advocacy, Talent development.

 DOMAINS: Blockchain, AI & ML - Deep learning, Robotics, Semiconductor

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You will get access to a video explaining why brands are using NFTs in their Rewards & Loyalty programs, what are some of the NFT traits that can help them offer unique rewards, and how can brands prepare themselves to optimally leverage NFTs in this space.

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The Rise of NFT Loyalty Programs: Are You Ready?

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